Halong Bay, a UNESCO World Heritage Site in Vietnam, saw a significant influx of international tourists during the first three months of 2025. According to the Halong Bay Management Board, approximately 700,000 visitors explored the stunning natural wonder, with a remarkable 90% originating from outside of Vietnam. This impressive tourist surge has boosted the local economy, generating nearly 240 billion VND (approximately $10.2 million USD, assuming an exchange rate of 23,500 VND per USD) in entrance fees—a 6% increase compared to the same period in 2024. This figure represents 24.8% of the province’s target revenue for the year.
International Tourism Dominates
The overwhelming majority of visitors to Halong Bay during the first quarter of 2025 were international tourists, highlighting the bay’s global appeal. This significant reliance on international tourism underscores the importance of maintaining and enhancing the visitor experience to sustain this crucial revenue stream. The Halong Bay Management Board is actively working to improve the quality of tourism offerings, aiming to attract a higher proportion of high-spending tourists.
Preparations for Peak Season and High-Profile Events
With the peak tourist season approaching, the Halong Bay Management Board is actively preparing for increased visitor numbers. Starting May 1st, 2025, three new sightseeing routes will be launched, accompanied by a new fee structure, as mandated by the Provincial People’s Council resolution. This expansion of tourism offerings aims to further diversify visitor experiences and boost revenue.
Beyond the immediate peak season preparations, the management board is also engaging in long-term development projects. A key initiative involves the restoration of the Cua Van floating cultural center and the Cua Van and Vung Vieng fishing villages. This project aims to revitalize local culture and create new opportunities for cultural tourism, offering visitors a deeper understanding of the region’s heritage.
The upcoming “Art for Climate – Halong Bay 2025” event in June 2025, which is expected to attract over 200 European billionaires, is another significant focus. Extensive preparations are underway to ensure a smooth and successful event, further cementing Halong Bay’s position on the global tourism map. This event presents a unique opportunity to showcase the region’s natural beauty and cultural richness to a high-profile international audience.
Focus on High-Quality Tourism and Economic Growth
The success of Halong Bay’s tourism sector is intrinsically linked to its ability to provide high-quality experiences that attract discerning travelers. Significant investment in infrastructure improvements, the development of new attractions, and the preservation of cultural heritage are crucial for maintaining its competitive edge in the global tourism market. The combination of natural beauty, cultural richness, and proactive management positions Halong Bay for continued growth and prosperity in the tourism sector. The strong performance in the first quarter of 2025, with its significant revenue generation and robust international visitor numbers, bodes well for the future of this iconic destination.
The impressive growth in Halong Bay’s tourism sector during the first quarter of 2025, driven by a substantial influx of international visitors, demonstrates the region’s potential for continued economic development and its enduring appeal as a premier global travel destination.
